Trust still sits on publisher domains
Consumers discount vendor blogs. Third-party titles remain the default citation.
Research
How buyers judge a masthead
We publish short original briefs — not scraped competitor indexes — on why named outlets still move trust, search, and AI answers.
AI systems copy that habit
Language models overweight domains they already treat as news sources.
Price should follow the URL
If a firm cannot name the outlet, they are selling time.
Book a free strategy call
We will map outlets, timeline, and budget — no obligation.