Authors

Smart Author Marketing Ideas to Build a Real Audience

Writing a great book is only half the journey. Getting it into readers’ hands takes a different kind of creativity. The kind that happens off the page. Author marketing is building real connections with the readers who will love—and stick with—your work. Whether you’re launching your first book or growing your author brand, smart, authentic […]

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LinkedIn for Authors: Key Strategies to Build Authority

When was the last time you thought of LinkedIn as more than a corporate networking site? If you’re an author, it’s time to look at it differently. LinkedIn may be full of job updates and boardroom buzz. But it’s also packed with opportunities to share your voice, connect with the right people, and build real authority.

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Instagram for Authors: How to Use the Platform to Promote and Sell Your Books

You’ve spent months, maybe even years, crafting your story in solitude. Now it’s time to step out of your writing cave and into the spotlight. Instagram, a platform built on visual appeal, might seem like an odd choice for people who trade in words. Yet it’s precisely this contrast that makes it such a powerful tool

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