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Public Relations

Personal Branding Executives

Personal Branding for Executives: How to Build Influence That Outlasts Your Role

Leave a Comment / Authority Building, Public Relations, Thought Leadership /

Personal branding for executives shapes how employees, investors, and even competitors perceive leadership.  A strong brand makes your ideas carry farther and your voice harder to ignore, both inside and outside the boardroom. The most effective executives know that their reputation doesn’t stop with their job title. It’s crafting a consistent narrative that highlights your […]

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How to Get Featured in a Magazine - Trelexa

How to Get Featured in a Magazine and Build Authority

Leave a Comment / Authority Building, Public Relations /

When you flip through a magazine, it’s easy to assume the people featured inside landed there by luck or connections.  In reality, most of those stories are the result of careful strategy, compelling storytelling, and understanding what editors actually want. Getting featured in a magazine isn’t reserved for celebrities or global brands.  Entrepreneurs, authors, and

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How to Get Featured in Google News

How to Get Featured in Google News

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Landing a spot in Google News can put your brand in front of millions of readers overnight. For publishers, businesses, and thought leaders, it’s one of the most powerful ways to drive traffic, gain credibility, and establish authority. Unlike traditional search results, Google News highlights timely and trustworthy content, giving you instant visibility when it

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How to Do Press Releases

How to Do Press Releases: A Full, No-Fluff Guide

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Press releases have been around for more than a century, yet they remain one of the most effective tools for sharing news with the world. Whether you’re announcing a product launch, a partnership, or a milestone, the press release is your ticket to credibility. Done right, it helps you capture media attention, build trust, and

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How to write a press release about an event

How to Write a Press Release for an Event

Leave a Comment / Public Relations, Trelexa.ai /

Getting media coverage for your event is less about luck and more about delivering the right story to the right people, in the right way. A well-crafted press release can put your event on journalists’ radar, earn space in publications your audience trusts, and build anticipation long before doors open. The challenge is making sure

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Using an AI Press Release Generator A Practical Guide

Using an AI Press Release Generator: A Practical Guide

Leave a Comment / Public Relations, Trelexa.ai /

Writing a press release used to take hours. Sometimes days. Between researching, editing, and chasing the perfect headline, most teams spent more time crafting the message than actually getting it out. Now? AI tools can generate full press releases in minutes. They’re fast, consistent, and surprisingly good at mirroring brand tone when used right. If

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Purpose Driven PR: The Secret to Earning Real Loyalty in a Noisy World

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The world is tired of empty promises. Consumers today are smarter, savvier, and faster at spotting when a brand’s message feels hollow. It’s not enough to push out a catchy slogan or sponsor a good cause once a year. People want to believe in the companies they support — and that belief has to come

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How PR Campaigns Benefit Your Wider Marketing Strategy

Leave a Comment / Digital Marketing, Public Relations /

Marketing teams are always looking for the next edge—more reach, more trust, more impact. But what often gets overlooked is one of the oldest and most powerful tools available: public relations. PR, when used strategically, becomes the foundation that strengthens everything else you do in marketing. It amplifies your messaging, shortens the path to trust,

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Shared Media: Turning Conversations Into Conversions

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Shared media is where your audience takes center stage. It’s when people share, comment, or start a conversation about your brand, which means your message is reaching further than you could on your own, powered by trust and relatability. Unlike the polished veneer of traditional marketing, shared media thrives and banks on the power of authenticity.

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